New Survey Looks at Mobile Payment Services
Apple Pay Jolts the Mobile Payment Market
Consumers are using smart phones for an ever broader range of functions, and mobile payment services is a key area of interest. The launch of Apple Pay is the latest major development in a market that has recently witnessed several big name entrants. A September 18-30 ChangeWave survey of 4,161 consumers took an in-depth look at the mobile payment services market, including the impact of Apple’s new service. Apple Pay – which uses NFC technology along with Touch ID and unique transaction codes – will be available for use with the iPhone 6 and 6 Plus. Report details include:
The complete report is available here. |