Wireless Service Provider Trends Report
T-Mobile Continues to Benefit from New Subscription Options
The wireless industry has experienced significant changes since the spring of 2013, when T-Mobile first introduced several new subscription options to consumers – including monthly payment plans, the elimination of contracts and more frequent phone upgrades. But now that other providers are offering similar choices, can T-Mobile’s recent momentum continue into 2014? To find out, ChangeWave surveyed 4,248 consumers during December to take a fresh look at key wireless trends and the growing competition among major service providers. ChangeWave Research is a service of 451 Research. Report details include:
The complete report is available here. |