How We Do It
What is the ChangeWave Research Network and Who Are Its Members?
The ChangeWave Research Network is a group of 25,000 highly qualified business, technology and medical professionals – as well as early adopter consumers – who over the past 9 years have joined to form one of the most unique business intelligence gathering networks in the world.
Our proprietary process is based upon the systematic collection of valuable information directly over the Internet from accredited members. ChangeWave surveys its Network members weekly on a range of business and consumer topics, and converts the information into a series of proprietary, large sample, quantitative and qualitative reports.
The business and investment intelligence provided by ChangeWave provides a real-time view of consumer spending, corporate purchasing, and company, technology and business trends in key market sectors, along with an in-depth perspective of the macro economy – well in advance of other available sources.
The Network has assembled its membership from leading companies of select industries – credentialed professionals who spend their everyday lives working on the frontline of technological change. More than half of members (53%) have advanced graduate degrees (e.g., Masters or Ph.D.) and 91% have at least a 4-year bachelor's degree.
Members represent a broad cross section of vertical markets such as software, telecom, healthcare, energy, hardware, manufacturing and retail, along with a wide range of professional disciplines including managers, programmers, executives, sales personnel, engineers, and physicians
How Do We Maintain Quality Control?
The proprietary "secret" to maintaining quality control over the worldwide research Network is threefold:
- Membership Application and Accreditation: Members undergo a rigorous accreditation process before being admitted into the program. Since its inception, only 40% of applicants have been admitted as members.
- Membership Profiling: To be accepted, members have to fill out a comprehensive profile including their employment information, educational background, and specific areas of expertise – all of which enables us to target and engage them in a variety of ways to enhance the quality of information gathered.
- Membership Grading & Verification: Every 6 months, each member is graded on both the quality and quantity of their participation. Grades are based on a 4.0 grade point system. Each member is also asked to verify their employment data every 6 months, ensuring that we have the most up-to-date info in our database.
